The Business of Social: Engagement, Collaboration and Innovation
Britt Technology Impact Series: Value Chain
The Britt Technology Impact Series (BTIS) provides MBA candidates and the Tuck and Dartmouth communities with insights into how changes in technology affect individuals, impact enterprises and reshape industries. The series explores a different theme each academic year through events including panel discussions with industry leaders, one-on-one meetings with executives and academic seminars. At year-end, the center produces an overview of the findings that gives students unique perspectives on relevant business and technology issues. The 2011-12 Britt Technology Impact Series will examine how cloud computing gives consumers and enterprises new ways to stay connected. Past series looked at social technology, mobile and video. Experience Past Series Overviews and More Information ›
Mobile TV Value Chain: Business Models and Monetizing 3G Panel
February 24, 2010 • Tuck Campus
This panel of highly experienced executives came together to discuss the challenges of monetizing digital content as well as the diverse landscape of business models in the current mobile TV marketplace. Participants included Dan York, Executive Vice President, Content, AT&T; Jonathan Barzilay, Senior Vice President, Programming & Advertising, FLO TV/Qualcomm; Matt Murphy, Senior Vice President, Digital Video Distribution, Disney & ESPN, Media Networks and was moderated by Alva Taylor, Associate Professor, Tuck School of Business at Dartmouth. More ›
Topics: Customer, Mobile, Value Chain
