The Routledge Companion to Non-Market Strategy
Thomas Lawton delivers a comprehensive and leading edge overview of scholarship in the area of non-market strategy.
What Does the Minimum Wage Do?
Based on a meta-analysis of more than 200 scholarly publications that address the various impacts of raising the minimum wage, this book presents a comprehensive, analytical, and unbiased assessment of the effects of minimum wage increases.
Aligning for Advantage
Aligning for Advantage argues that to build and sustain corporate success, companies must synchronize business objectives and market positions with political and regulatory activism and social and environmental engagement.
How Stella Saved the Farm: A Tale About Making Innovation Happen
The story is about a farm in trouble. Bankruptcy, or the grim prospect of being acquired by a hostile competitor, threaten. The farm succeeds only if the team pulls together and innovates.
Beyond the Idea
Businesses stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world’s best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today. Vijay Govindarajan and Chris Trimble are the world’s leading authorities on the successful management of innovation. In Beyond the Idea, they distill more than a decade of research and insight into a practical, accessible, read-at-one-sitting handbook that offers invaluable guidance for anyone charged with making innovation happen: executives, managers, consultants, project leaders and teams.
No longer will innovations travel the globe in only one direction, from developed to developing nations. They will also flow in reverse.