WSJ: Top 10 Reading Recommendations
The Wall Street Journal recommends us in their Top 10 recommended reading. I'm surprised they list two books by certain authors, but I'm glad we're on the list:
- "Being Direct" by Lester Wunderman
- "Purple Cow" by Seth Godin
- "Waiting for Your Cat to Bark" by Bryan Eisenberg, Jeffrey Eisenberg and Lisa T. Davis
- "Call to Action: Secret Formulas to Improve Online Results" by Bryan Eisenberg and Jeffery Eisenberg
- "Tipping Point" by Malcolm Gladwell
- "Blink" by Malcolm Gladwell
- "Freakonomics" by Steven D. Levitt and Stephen J. Dubner
- "Art of the Start" by Guy Kawasaki
- "Ten Rules for Strategic Innovators: From Idea to Execution" by Vijay Govindarajan and Chris Trimble
Perhaps I ought to put down my own reading list before the summer is over. Do let us know if you have any recommendations and tell us why they're worth reading.
Comments
I would strongly recommend ‘Re-Imagine!’ by Tom Peters and ‘WINNING’ by Jack Welch / Suzy Welch.
Posted by: K.Sriram | July 24, 2006 12:48 AM
Clicking on the link takes me to Amazon but I get this message "Looking for something? We're sorry. The Web address you entered is not a functioning page on our site ". Just wanted to give you a heads up. The book can be found easily, it doesn't bother me at all, but it might bother someone.
I just read an article on rediff[1], my thoughts on it:
Box 1 at some point becomes box 0 and box -1 and so on, these boxes are relative to countries, what is box -10 in US becomes Box 1 in India.
Frankly, Indian's can't innovate, the primary reason being Indians are ultra-risk-averse. When Indian's change their attitude and start taking risks, we'll see an Indian Quatum Leap. Until then, we'll have to investigate what is causing this risk-aversion.
Warmest Regards,
JP.
1.http://ia.rediff.com/money/2006/jan/18guru.htm?q=bp&file=.htm
Posted by: JP | July 28, 2006 11:49 PM