HBR Blog: Today's Innovation Can Rise From Yesterday's Failure
Jay F. Terwilliger and Mark H. Sebell, managing partners at Creative Realities, Inc., and Vijay Govindarajan use this simple framework to determine the success of an innovative effort. It takes corporate will, a marketplace, and strategic competencies to succeed. In other words, successful innovation requires motive, means, and opportunity. Innovation efforts fail anytime they fail to deliver on all three of these domains strongly enough.
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