Yes, You Can Brainstorm Without Groupthink
In articles in both the New York Times and The New Yorker earlier this year, the concept of brainstorming as introduced in the 1940's by Alex Osborn has been attacked as ineffective and linked to the concept of "Groupthink."
In her NYT piece and in an HBR ideacast, Susan Cain points out that the popular view — "Lone geniuses are out. Collaboration is in." — conflicts with research that suggests "people...
Posted by: Vijay Govindarajan - 07/27/2012 at 06:24 am
Big ideas for India 2050. PM, create a National Water Grid
India’s growth has slowed. Inflation is back, foreign direct investment has plummeted, and its currency is sinking. After two decades of impressive growth, optimism appears to have ebbed. In the minds of many, India’s shine has dimmed.
But today’s woes are a mere bump.
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Posted by: Vijay Govindarajan - 07/23/2012 at 08:01 am