The World’s Most Influential CMOs
Features Sara Spivey T’89, chief marketing officer at Braze, who was named one of the 50 most influential CMOs in the world by Forbes.
Oct 01, 2020Features Sara Spivey T’89, chief marketing officer at Braze, who was named one of the 50 most influential CMOs in the world by Forbes.
Oct 01, 2020An article examining scarcity marketing highlights research by Eesha Sharma which finds that economic uncertainty is likely to further burnish the appeal of products that seem scarce.
Oct 01, 2020Quotes Lindsey Leininger in an article about how a return to indoor dining could lead to an increase in COVID-19 cases.
Sep 30, 2020Continued coverage of comments by Emily Blanchard regarding the pandemic’s impact on global value chains.
Sep 30, 2020Mentions Tuck in an article about the rising number of applications to top business schools across the country.
Sep 29, 2020Quotes Lindsey Leininger in an article about the risk of indoor dining during the pandemic, including the lack of proper airflow.
Sep 29, 2020Quotes Emily Blanchard in an article about the pandemic’s impact on global value chains.
Sep 29, 2020Features Lindsey Leininger in an article about the risks of indoor dining amid the COVID-19 pandemic.
Sep 29, 2020Quotes Jarett Berke T’17, owner of Lou’s Restaurant, and highlights Tuck in an article about how local restaurants are adapting amid the COVID-19 pandemic and for the ensuing winter season.
Sep 26, 2020Richard D’Aveni and coauthor Ankush Venkatesh illustrate the ways 3D printing can be improved to make it a viable process for a wealth of products.
Sep 25, 2020Deirdre Findlay T’00, chief marketing officer of Condé Nast, discusses her experience assuming the role of CMO just prior to the COVID-19 pandemic, how the pandemic has impacted the way the company views agility and speed, and more.
Sep 24, 2020Teresa Fort joins the Trade Talks podcast to discuss computer aided design software, outsourcing, offshoring, and the impact of technology on trade.
Sep 24, 2020Features Kate Jhaveri T’03, chief marketing officer at the NBA, in an article about what marketing officers learned during the pandemic.
Sep 18, 2020Quotes Emily Blanchard in an article about how each presidential candidate will approach the United States’ relationship with China should they be elected in November.
Sep 17, 2020Quotes Amanda Neveu T’20 in a story about the aspects of online learning MBA students want to see continue following the pandemic, based on survey responses from students across 95 business schools around the world.
Sep 16, 2020Features Kevin Demoff T’06, chief operating officer of the Los Angeles Rams, in a story about SoFi Stadium, the experience of completing a major project amid a pandemic, and the future of public venues.
Sep 16, 2020Features Leonard Greehalgh in an article about the Denny’s supplier diversity program and the overall importance of supplier diversity.
Sep 16, 2020Lindsey Leininger joins a panel of experts to discuss how children can socialize this fall amid the COVID-19 pandemic, and the risks and rewards involved in everyday activities.
Sep 16, 2020