On behalf of the Tuck School of Business at Dartmouth, the marketing faculty, Marketing Club, the Forbes CMO Network, and Land O'Lakes, we welcome you to Tuck’s sixth annual Marketing Symposium. For the first time ever, the event will be held virtually.
This year’s event will be a practitioner-oriented symposium focused on reflections of how the marketing world has changed (or not) and where we see it moving in the coming years. COVID-19 has catalyzed how marketers must use technology in all aspects of their business – what changes are here to stay? The virtual symposium will feature a mix of keynote speakers and panel sessions including a range of Tuck and Dartmouth marketing alumni across a variety of industries.
Our goal is to educate current Tuck students and event attendees about the breadth of career opportunities in marketing, how relevant principles can be applied in other roles, and what customer engagement looks like across a variety of methods and industries.
Kusum L. Ailawadi
Charles Jordan 1911 TU'12 Professor of Marketing at the Tuck School of Business at Dartmouth and current Chair of the Marketing Area
Kevin Lane Keller
Senior Associate Dean for Innovation and Growth and the E.B. Osborn Professor of Marketing at the Tuck School of Business at Dartmouth College
Meet this year's conference co-chairs. Learn more
Title Sponsor: Forbes CMO Network
Platinum Sponsor: Land O'Lakes