R&D Spending Has Dramatically Surpassed Advertising Spending
Vijay Govindarajan writes about the plausibility that marketing has lost relevance relative to research and development.
May 20, 2019Vijay Govindarajan writes about the plausibility that marketing has lost relevance relative to research and development.
May 20, 2019Quotes T'19s Sophia Cornew and Marcus Morgan in an article debunking common myths about various business schools.
May 19, 2019A feature story about Tuck's Next Step: Transition to Business program for military veterans and elite athletes.
May 17, 2019Features Vijay Govindarajan’s Three-Box Solution in an article about soccer club Manchester United’s continued struggles.
May 17, 2019Mentions data compiled by Kenneth French which shows that value stocks lagged growth stocks over the past decade.
May 16, 2019Highlights research by Andrew Bernard and Teresa Fort showing the effects of offshoring on a company’s domestic employment and production.
May 16, 2019Mentions research by Eugene Fama and Kenneth French that established smart beta, or factor investing.
May 16, 2019Highlights Tuck, which was ranked #6 by U.S. News & World Report for its specialization in management.
May 15, 2019Gail Goodman T’87 writes why she decided to join Pepperlane, a startup that empowers women by helping stay-at-home moms create microbusinesses, as Chief Product Officer.
May 15, 2019Highlights Ron Adner, who was on the advisory council for choosing the 2019 CNBC Disruptor 50.
May 15, 2019Quotes Kayla Demers T’19 in an article about terms students learn in business school.
May 14, 2019Features Bekey Kettering T’19 in an article about three mothers pursuing their MBAs.
May 12, 2019Features Sam Humbert T’19 in Poets & Quants’ annual list of the 100 MBAs to watch from the year’s graduating class.
May 12, 2019Quotes Ella Bell Smith in an article about new polling that shows there’s limited understanding of the everyday biases women of color face in the workplace.
May 10, 2019Quotes Luke Anthony Peña, executive director of admissions and financial aid, in an admissions roundtable moderated by Poets & Quants at The MBA Summit last month.
May 08, 2019Features Karana, a health food company founded by Blair Crichton T’18 and Daniel Riegler, in an article about Singapore’s burgeoning market for companies developing meat alternatives.
May 06, 2019“What any person needs to be successful in the fashion industry, or any industry, is to take the time to believe in yourself,” says Tracy Sun T’05 in a feature article about how she broke into the fashion industry.
May 06, 2019A feature story about Brooks Sports, led by CEO Jim Weber T’86, and its relationship with parent company Berkshire Hathaway.
May 06, 2019Highlights a landmark 1992 paper by Eugene Fama and Kenneth French illustrating the performance of value stocks.
May 05, 2019Mentions research by Eugene Fama and Kenneth French that established the three-factor model for describing stock returns.
May 03, 2019Highlights Leela Srinivasan T’06, CMO of SurveyMonkey, and Deirdre Findlay T’00, CMO of Stitch Fix, in an article highlighting the best CMOs to follow on social media.
May 01, 2019Highlights research on value stocks by Kenneth French in an article about whether market indicators are signaling a recession.
May 01, 2019Quotes Sydney Finkelstein in an article about the next generation of banking executives.
Apr 30, 2019Highlights three T'19s in an article about Poets & Quants’ annual Best & Brightest MBAs list.
Apr 29, 2019Highlights three T’19s—Sophia Cornew, Kayla Demers, and Marcus Morgan—in Poets & Quants’ annual list of the Best & Brightest MBA students from the class of 2019.
Apr 28, 2019“The U.S. does not welcome enough high-talent immigrants, and America’s struggling communities especially need them,” writes Dean Matthew J. Slaughter in an opinion piece for The Wall Street Journal.
Apr 28, 2019Highlights insights from Kevin Lane Keller on the benefits of employing brand characters in an article about Wholly Guacamole’s new approach to its marketing strategy.
Apr 25, 2019A feature story about Kenny Mitchell T’04, who was named the first chief marketing officer for Snap, Inc.
Apr 25, 2019A feature story about 6AM Health, a healthy meal delivery service founded by Brad Callow T’13.
Apr 24, 2019Highlights Sapphire Partners, founded Kate Grussing T’91, a search firm that was chosen to recruit a new governor for the Bank of England.
Apr 24, 2019Features Anthony Precourt T’98, chairman and CEO of Austin FC, in an article about the soccer club’s new philanthropic arm, 4ATX.
Apr 24, 2019A feature story about a new study from Dean Matthew J. Slaughter and coauthors Amalie Jensen, William Marble, and Kenneth Scheve exploring the pervasiveness of partisan sorting and polarization in local politics.
Apr 24, 2019Highlights Kiran Smith T’00, CEO of Arnold Worldwide, as one of the top up-and-coming leaders in Boston.
Apr 23, 2019A feature story about an experiential marketing project from ad agency Manifold and High West Distillery, founded by David Perkins T’90.
Apr 23, 2019“In sum, dual-class shares in Indian e-commerce startups would not be acceptable to a formidable partner like Walmart,” says Vijay Govindarajan.
Apr 21, 2019Highlights Zucked by Roger McNamee T’82 as one of the top books of 2019.
Apr 19, 2019